Achieve sizzling sales results with social selling while overcoming high rejection rates from traditional sales techniques.
The truth: In this fast-changing digital world, one thing remains the same—
The emotions that trigger decision-making haven’t changed. It’s still based on human psychology.
This fresh perspective enables us to harness what works in the real world and adapt it to the “always-on” digital landscape.
In this engaging and interactive keynote, Karen leverages the psychology of influence to help you master social selling.
With the social media revolution, most of the buyer’s journey happens online before a salesperson is even involved. Buyers consume over 5 pieces of online content before engaging with a salesperson. Even B2B buyers rely on social media to make decisions—have you integrated this into your selling process?
Cold calling is becoming less effective—90% of decision-makers never respond to cold calls. However, with warm referrals, sales success increases fourfold. That’s the massive opportunity social selling offers.
This simple yet powerful perspective is why the world’s top companies and trade associations invite Karen Leong to their stages.
Leverage the psychology of influence to win people over.
Build high-quality social networks and generate warm introductions.
Bypass gatekeepers and connect directly with key decision-makers.
Establish credibility and trust before meeting face-to-face.
Move away from scripted sales techniques to natural, impactful conversations.
Shift from outdated sales strategies to future-proof social selling.
Develop thought leadership on social media and attract clients to you.
“My absolute favorite breakout speaker at Social Selling 2019.”
“Karen made an effort to socialize among early attendees before her session, made eye contact, was funny, and even addressed me by name. She is a speaker’s speaker. What I learned from her is to question myself—Why am I influential? Because of what?”
David Tang
Enterprise Channel Director, Microsoft